I have looked into my target audience's financial matter, interests and employment. I believe students would be more of the cafe/restaurant services such as waitressing/waiter. Another would be behind tills in local clothes shops and supermarkets such as 'Topshop', 'Asda' and 'Sainsburys.'
(Here for the link.)
The financial matter i looked at a geo-demographic website called 'Acorn' which you can find financial, behavior and population.
Here are some findings towards my brief which will help me along the way.
(From the website 'Acorn.')
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